I'm happy you're here. Let's create

Imp

ctful

About me

Hi, I'm Antonia—a former marketing manager turned UX/UI designer. Over the last decade, I’ve worked in marketing for startups and agencies across Europe. My passion for design and visual experiences grew while collaborating with designers on various projects.

With my marketing background, I approach design with a broader perspective. I focus on research, structuring information clearly, and always aiming for simplicity. While working on a project, I also consider marketing strategies at the channel level and the broader business goals because, ultimately, design and marketing must work in harmony to achieve the best results.

I decided to shift careers to create seamless, user-centered experiences that make daily life easier. I believe everyone should experience the world without barriers, so my designs prioritize accessibility, inclusion, and diversity.

When I’m not designing, you’ll find me traveling, curled up with a good book, or spending time in nature with my dog.

Thoughtful & flexible process

My decision-making process takes a holistic approach, proactively anticipating challenges and ensuring all requirements are met. When circumstances evolve, I remain adaptable, reassessing past decisions to align with new needs and priorities.

Making complex things simple

I break down complex problems into clear, manageable parts, making even the most intricate challenges easier to understand and solve. This approach helps me uncover effective solutions that are both practical and impactful.

Always asking why

I'm driven by curiosity—understanding how things work, why they work that way, and the challenges they bring excites me. I take the time to dive deep into project requirements and stakeholder goals, making sure I truly grasp the motivations behind them.

Divergent & convergent thinking

I approach design from various perspectives, generating multiple solutions to find the best fit. I’m also adept at working within existing systems, creatively leveraging available resources to build innovative solutions.
why work with me?

My Process

STEP  1

User Research

I take the time to understand the target audience—exploring their pain points, needs, motivations, behaviors.
STEP  2

Wireframing

With the insights gathered during the research phase, I create wireframes that bring concepts to life, ensuring a clear, clutter-free experience for users navigating the platform.
STEP  3

Designing

Once the user experience is defined, it's time to bring your product’s visual identity to life—this is where visual design and branding come together.
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